From citizen reporting and online voting to user-generated advertising, the Web’s “Open Beats Closed” mantra has radically shifted where content comes from, how it’s delivered, and how credible it’s deemed by an audience. How do businesses seize this power of the people and maintain control? Watch the panel Your Business is Their Business from WebbyConnect 2008, featuring moderator Jamie Pallot (CondéNet) and panelists Andy Cohen (Bravo), Joan Walsh (Salon.com) and David Gensler (Keystone Design Union) as they discuss how they use the Net’s open platform to improve their business.
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